The game plan for the big win My dear empowrians, Many of us have been working very hard for a very long time, and we’re ready for the big win for empowr...
... for ourselves and our families, for our fellow empowr citizens and for the people of the world that will benefit from our mission and product. Today, let’s discuss where we are at, and the game plan for the win.
But first:
A. We are making incredible progress
Comparing ourselves to other crypto-focused companies, you can see below that empowr appears to be the only crypto company that has made the turn after the crypto peak that happened in the beginning of this year (2018): 
By the way, with all crypto sites losing traffic as shown above, is crypto doomed?
Not at all. Cryptocurrency is simply traversing along the technology hype cycle that all new technologies travel, as JC mentioned it would in this earlier post: The technology hype cycle In the above image, compare the engagement statistics of empowr against other crypto sites. For example, the majority of visitors to all other crypto sites ‘bounce’ at the moment they visit their products, meaning that most visitors instantly find little-to-no value from those products: 
In comparison, only 15% of visitors to empowr.com bounce.
Most importantly, below you will notice that, on average, visitors to empowr will stay for 27 page views and 27 minutes per day. As you can see, empowr is between 7 to 12 times more engaging than other crypto products:  A big congratulations is due to everyone that’s been working on empowr for years – success coaches, citizens and employees. It took years of hard work, sacrifice and innovation to achieve these engagement numbers. I am very proud of what you have accomplished here.
B. We are ready to get big – very big – and become the largest social network in the world If you compare empowr’s bounce, page views and daily time to that of Facebook, you will find that empowr is also now, finally, beating Facebook in user engagement:  Source: Alexa.com empowr citizens are about 3 times more engaged than Facebook users.
How did we accomplish this? Of course, empowr has spent many years innovating in the area of how to reward citizens for all their activities, from simple posting and sharing, to providing products, services and coaching to fellow citizens. However, unlike Facebook, empowr also uniquely:
1) Does not use customer data illegally to make money
2) Has taken no money from Wall Street, venture capital or ANY profit-seeking investors – as the profits belong to empowr citizens, and
3) Has its management elected by and reporting to its citizens not its shareholders
With the above numbers as our guide, it's clear that the time is now for us to scale up and become very big, very fast. As your newly elected president, it will be my honor to lead that process now.
So, what’s the game plan for the win? A big secret to our success lately has been our move to ‘on-demand education’, where Success Coaches have been conducting presentations to thousands of new empowr citizens each day, teaching them how (and why) to hit daily goals. These educational chats are the reason behind empowr’s growth these last few months: 
What's behind this success? Thanks to the hard work from our most effective success coaches, presenting and teaching students one-at-a-time, the result has been that the number of daily goal hitters is growing rapidly. Very specifically, Daily Goals Hit by all citizens has grown a staggering 500% in only 60 days:  Now, we will build on that success by taking our educational sessions to the next level... ... teaching our citizens how to trade coins... ... then how to become successful in the empowr marketplace... ... and then how to become success coaches themselves. As a result, each month we will be adding thousands of new, highly-effective success coaches to the team, beginning in the coming days. Here’s the 5-step process: 1. When a new citizen joins empowr, a success coach teaches them how to hit daily goals and experience cashing out. As discussed, this is already happening with great success. 2. Then, as soon as new citizens are hitting daily goals, they will be taught (also using live success coach presentations) how to trade coins on the exchange. 3. Once the citizen is both hitting daily goals and trading coins successfully, they will then be taught how to become successful in the marketplace. 4. And finally, beginning next week, citizens that are hitting daily goals, trading coins daily and enjoying success in the marketplace will be taught how, and why, to become success coaches quickly. Through this educational path, we expect to add thousands of new success coaches each month. 5. After becoming success coaches, the most effective ones will then be invited to join the local merchant program. Here’s how the local merchant program will work: Success coaches will sign up the local merchants in their geographical area, enabling empowr citizens to receive discounts from the merchants when they use their empowr coins to shop with the merchant. The upside to the merchant is that they will receive customers from empowr, without spending or risking a penny on advertising. In addition, they will earn $20 for each new empowr citizen they introduce to empowr. The success coach that signed up the merchant will receive 10% of all the sales those merchants receive from empowr citizens. As you can see, local merchants will not only provide empowr citizens with valuable products and services but will also help rapidly grow the number of new empowr citizens signing up daily. As those new citizens sign up, they too will all be quickly taught how to hit daily goals and cash out, trade coins daily, become successful in the marketplace and become effective success coaches... ... at which point they too will get busy showing new citizens and local merchants how to benefit from the empowr platform. And the process starts all over again, leading to exponential growth in all our key success metrics... ... including empowr’s revenues -- which will allow us to spend a lot more on engineering, so we can rapidly improve our platform, tools and features for all citizens. Effect of the above game plan on the empowr coin Using the above 5 step process, beginning tomorrow (Tuesday, November 6, 2018) we will begin ramping up our growth, adding hundreds of thousands of new citizens and merchants to empowr in the coming months... ... with everyone using empowr coins, of course, to earn and spend. In that manner, the empowr coin will soon stand out as the only coin with real and rapidly growing usage (= adoption) for real-world transactions. The empowr coin will, as a side-effect, become the most widely adopted cryptocurrency in the world, eventually becoming the most-utilized currency in the world, ahead of the U.S. Dollar, Euro and Chinese RMB. Clearly, NOW is your time to enjoy the incredibly-low prices of the empowr coin, before the world figures out that the empowr coin is the only one with a growing and succeeding platform and community behind it. Remember, the lower the price of the coin, the more coins you automatically earn from all your daily activities on empowr including posting and sharing, selling products and services, and coaching. So, make the most of the coin’s low price immediately by earning and buying as much of it as you can, while it lasts. Next steps A. In the coming days, we will be thanking our least engaged and less effective success coaches, and asking them to step down as coaches. This is so we can make room for new, highly motivated coaches. It is critical that we solidify the coaching foundation before adding many more SCs to the program.
B. Beginning today, all empowr citizens will have the opportunity to see their cash advances instantly grow up to 10x larger, simply by trading coins on the exchange. C. Within the next few hours, our coaches will begin training thousands of citizens daily on how to grow their cash advances by 10x by trading coins. If you are not yet trading coins, expect to receive an invitation to attend a quick educational chat on this topic. D. As soon as you are successfully increasing your cash advances by hitting daily goals and trading coins... ... beginning later this week you will be invited to the next educational chats, which will focus on marketplace, success coaching and local merchant opportunities.
Those of you that are already ahead of the game, will be able to bypass any steps you’re already mastering. The platform will automatically recognize your level of progress as a citizen and advance you to the next opportunity for you. Exciting times ahead We have all worked very hard and the success is beginning to show. We will now build on that success and accelerate our growth. Any questions? I am here for you. Your president, Carlos (more) ►
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